feisty.

Who actually runs the room.

Feisty is an editorial site about women who run things. Feisty profiles founders, CEOs, investors, and board members, reports on the deals and appointments that move power, and curates the podcasts worth your commute.

A senior executive photographed in a boardroom, looking directly at the camera

What Feisty covers

Feisty covers the women who hold real authority: the founders building companies from nothing, the CEOs running them at scale, the investors deciding where capital goes, and the board members shaping decisions that never make the press release.

Feisty reports on deals, appointments, and structural shifts in who holds power. Feisty does not traffic in inspiration narratives or workplace advice. Feisty reports on power the way the FT reports on power: what happened, who decided it, and what it means.

No "girlboss." No "she-EO." No adjectives where facts will do. If you want to know who actually runs the room, start here.

What Feisty publishes

  • Profiles

    Long-form profiles

    In-depth pieces on individual leaders: how they got to the table, what they did when they got there, and what they are doing next. Feisty profiles run to 2,000 words and do not flatten the subject into a lesson.

  • Stories

    News and analysis

    Feisty reports on the deals, board appointments, funding rounds, and market moves that shift who holds authority. Analysis sits alongside the news, not behind it.

  • Podcasts

    Podcast directory

    Feisty curates the shows worth your commute: conversations by and about women in business and leadership. Feisty also publishes its own episodes on the deals and decisions that shape power.

  • Lists

    Lists and data

    Rankings, funding round-ups, and "who runs what" indexes. Feisty compiles the data so you can see the structure clearly: who holds the seat, who signed the cheque, who moved the number.

A professional reading on her phone during a commute

Who reads Feisty

Feisty's readers are founders, investors, journalists, and senior professionals, mostly 25 to 50. They are busy. They are sceptical of fluff. They read on their phones.

They do not need to be told that women can lead. They need to know who is leading, what decisions those people made, and what is coming next. Feisty delivers exactly that.